Conducted a Facebook campaign for REDD’s in 4
African countries – Kenya, Botswana, Zimbabwe
and Swaziland; to increase customer attraction
and engagement over a 6 month period; with
some very positive results.
The major challenge was to create new
FACEBOOK pages for the countries and link
them to the global REDD’s page – made more
difficult as FACEBOOK was still dealing with
some functionality challenges in respect of this
integration of global and local pages. This
integration was however achieved within
weeks.

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